http://www.thefutureisoblong.com For too long round shaped objects have been in the limelight; it’s time for everyone to appreciate that oblongs have the edge. Fri, 09 Oct 2009 19:35:33 +0000 http://backend.userland.com/rss092 en Following a massive effort from our intrepid oblongeers, Bahlsen Messinos, otherwise known as the oblong Jaffa Cakes, achieved massive success at the Trafford Centre, thecentre:mk and Bluewater. The shopping centre sampling activity lasted for three consecutive weekends and brought with it some truly remarkable results, which could change the shape of ... http://www.thefutureisoblong.com/2009/10/three-is-the-magic-number-with-sampling-success/ Last weekend our intrepid oblongeers concluded their oblong Jaffa Cake tour at Europe’s leading retail and leisure destination Bluewater. Amazingly, it did even better than previous sampling events at the Trafford Centre and thecentre:mk! With 90-95 per cent of the public preferring the oblong Bahlsen Messinos to the regular round Jaffa ... http://www.thefutureisoblong.com/2009/10/bluewater-saves-the-best-for-last/ After enormous success at the Trafford Centre and thecentre:mk, the oblong Jaffa Cake tour will have its final event this weekend (3rd and 4th October) at Europe’s leading retail and leisure destination Bluewater. Our intrepid oblongeers will, once again, be offering free samples of the Bahlsen Messinos, otherwise known as the ... http://www.thefutureisoblong.com/2009/10/final-event-at-bluewater/ Last weekend our intrepid oblongeers were at thecentre:mk to spread awareness of  Bahlsen Messinos, otherwise known as the oblong Jaffa Cakes. This week’s sampling activity was particularly apt considering the very square lay-out of Milton Keynes – an oblong haven! Following the previous weekend’s enormous success at the Trafford Centre, it was ... http://www.thefutureisoblong.com/2009/09/thecentremk-sampling-huge-success/ This weekend (26-27th September) the oblong Jaffa Cake tour will be at the centre:mk to tantalise the taste-buds of the public once more. People will be able to sample the Bahlsen Messino, otherwise known as the oblong Jaffa Cake, as well as doing the ultimate taste-off against the round Jaffa Cake. At ... http://www.thefutureisoblong.com/2009/09/oblong-jaffa-cake-tour-moves-to-centremk/ The first oblong Jaffa Cake event went down a storm at the Trafford Centre, as our intrepid oblongeers introduced the snack to the eager public. Queues of people waited by the stand as free Messinos were handed out along with a money-off voucher for future oblong Jaffa Cake purchases. Along with the ... http://www.thefutureisoblong.com/2009/09/first-event-a-success/ Tomorrow the oblong Jaffa Cake tour begins at the Trafford Centre, before moving onto the Centre: MK and Bluewater for the following two weekends. As part of the oblong Jaffa Cake tour the general public will be able to sample the taste sensation that is the Bahlsen Messino, otherwise known as ... http://www.thefutureisoblong.com/2009/09/oblong-jaffa-cakes-on-tour/ Today we will settle the eternal debate that’s been plaguing Jaffa Cake lovers for years. Is the beloved snack a cake or a biscuit? There are arguments to both sides of the story, however, Bahlsen (makers of the oblong Jaffa Cake) can confirm that it is indeed a cake. Bahlsen state that ... http://www.thefutureisoblong.com/2009/09/jaffa-cake-cake-or-biscuit/ Today two of our intrepid oblongeers participated in interviews with regional radio stations in Cambridge and Essex. The interviews went well, with both answering questions as to why the oblong Jaffa Cake is better than its round nemesis. This focused on the taste and reasons why the oblong shape is better than ... http://www.thefutureisoblong.com/2009/09/oblong-jaffa-cakes-on-regional-radio/ After a week of intrigue, with some newspapers making educated guesses, it can be officially revealed that German confectionary company Bahlsen is behind the oblong Jaffa Cakes that’s dividing the nation. The oblong Jaffa Cakes officially known as Messinos have caused nationwide debate over whether they’ll ever be accepted as a snack ... http://www.thefutureisoblong.com/2009/09/whos-behind-the-oblong-jaffa-cakes/